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Category Business Attraction & Marketing
The Making of Successful Cities
It’s All About the Vision The very first step of any successful city transformation, no matter how small or large, is to create a clearly defined “Vision” of what the city wants to be known for. The end goal is…
Five Tips to Turn Tourists into Investors – Economic Development and Marketing Experts Develop ‘Investment Tourism’ Strategy
POMPANO BEACH, Fla., Oct 16, 2019 (SEND2PRESS NEWSWIRE) — What if your city could implement a strategy that would transform tourists into long-term investors? That is the concept behind “Investment Tourism,” a comprehensive Economic Development and Marketing platform developed by…
Can Craft Breweries Have a Positive Impact on Crime?
By Farrell Tiller, Economic Development Manager RMA has observed firsthand craft breweries facilitating economic development in client cities such as Oakland Park, Pompano Beach, Titusville and many others. It is no secret that breweries tend to have a positive impact…
Culture & The Arts: Arts Mean Business
by Jody Leshinsky, Cultural Executive Director (Historic Ali Cultural Center & Bailey Contemporary Arts, Pompano Beach CRA) Broward County was one of 341 study regions that participated in a national research study on the economic impact of the arts and…
Understanding Culture’s Role in Enhancing Your City’s Identity
By Sharon McCormick, Director of Business Attraction & Marketing In Celebrating Hispanic Heritage month, let’s start with a few stats. Enhancing Your City’s Identity The Hispanic Heritage statistics provided above are crucial for developing an effective marketing strategy and for…
Can Social Media Help Save The Planet?
By Terra Spero, CEO at Real Time Marketing Group & Jessica Mulder, Creative Director at RMA So much thought has been given to the idea that social media is degrading society, but if we take social media for what it…
2017 FFEA Awards
RMA was proud to represent the following cities at FFEA (Florida Festivals & Events) 2017 and bring home these awards: Dania Beach: Dania Beach Arts and Seafood Celebration, Commemorative Poster 1st Place, Facebook 1st Place, PR/Media Campaign 1st Place, Sponsorship…
The Changing Face of Retail…
By Sharon McCormick, Director of Business Attraction & Marketing Retail isn’t dying as some headlines read. It is certainly changing, though, and retailers, landlords and developers have to “adapt or die.” Understanding that change and adjusting for it is a…
To NoMi is to Love Me – Reinventing Downtown North Miami
By Sharon McCormick When North Miami’s CRA decided to focus on the reinvention of its downtown, they reached out to RMA to help them take the first critical step – to develop a comprehensive strategic marketing plan. Our plan, which…